The Exam Room by the Physicians Committee The Vegan Message Mainstream Media Won't Air — Jane Velez-Mitchell Exposes Everything
Dec 4, 2025
Jane Velez-Mitchell, an Emmy-winning journalist and founder of Unchained TV, reveals how her plant-based streaming network is revolutionizing food media. She discusses the surge of interest in vegan storytelling, despite mainstream media's resistance. Jane shares insights on the meat industry's messaging war against veganism and highlights the fascinating history of the 1890s vegetarian movement. With over 20 million views on Unchained TV, she emphasizes the vital role of FAST channels in changing how we consume media and advocating for a more compassionate food system.
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Unchained TV's Global Streaming Reach
- Unchained TV is a free, nonprofit global streaming network focused on plant-based and animal-rights content.
- It offers 2,000+ videos and reached ~20 million views in 2024 across apps and FAST channels.
Fund Small Films To Amplify Stories
- Fund small grassroots films to amplify compassionate stories and rescue-sanctuary voices.
- Use modest grants and equipment to turn rescuers' real experiences into shareable documentaries.
Meat Industry's Messaging War
- The meat industry mounted organized messaging campaigns after Beyond Meat's success.
- Industry-funded advocacy reframes plant-based products as 'ultra-processed' to defend animal agriculture.