
HBR On Strategy
You Need a Generative AI Strategy
Dec 6, 2023
In this episode, Microsoft's Head of Strategy and a Harvard Business School professor discuss the emerging value chains and competitive risks of generative AI. They highlight the potential of this technology to create new products and services, and explore the strategic choices and cost structures associated with it. They also discuss the role of middle managers and the opportunities and challenges for technology providers in the generative AI market.
36:37
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Quick takeaways
- Generative AI has the potential to transform businesses by creating new products and services.
- Companies must balance innovation with responsible and safe AI implementation when incorporating generative AI into their strategies.
Deep dives
The transformative potential of generative AI
Generative AI is being recognized as a truly transformative technology with the potential to change the tech landscape and benefit humanity as a whole. Unlike previous technologies, the impact and practical applications of generative AI are widely acknowledged and expected to be game-changing. It is seen as a leader's responsibility to understand and manage the risks and opportunities associated with generative AI, even if it is a technology that is not fully understood by many.
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