12min chapter

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You Need a Generative AI Strategy

HBR On Strategy

CHAPTER

The Impact of Generative AI on Business and Society

This chapter discusses the impact of generative AI on business and society, comparing it to other technologies like web 3 and highlighting its transformative potential. It includes an interview with a professor at Harvard Business School and a discussion with the head of strategy at Microsoft, emphasizing the advantages of being a first mover in the generative AI market.

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