Brainstorming +$1M Weird Business Ideas With Morning Brew’s CEO
Jan 24, 2024
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Austin Rief, the founder of Morning Brew, dives into the world of bizarre business ideas like Gen Z Bingo and Binge-Eating Bars. He discusses the profitability of unconventional entertainment and explores the eccentric realm of extreme food challenges on social media. Rief also touches upon innovative ventures inspired by personal experiences, including meat influencers and creator economy trends. He shares amusing anecdotes about interviewing notable figures and highlights the intense focus of high achievers like Mr. Beast.
Creating immersive entertainment experiences can generate significant revenue.
Catering to niche passion audiences can lead to business opportunities.
Building a strong brand as a creator can drive success and resonate with the audience.
Deep dives
The Power of HubSpot Sales Hub for Streamlining Sales Processes
HubSpot's Sales Hub is a valuable tool for optimizing sales processes. It helps salespeople move customers through the pipeline, from initial contact to signed contracts, all while providing organized data and forecasting capabilities.
Exploring the Popularity and Business Potential of Bingo Loco
Bingo Loco is a unique and innovative entertainment concept that combines elements of a club and bingo. With boozy bingo performers, confetti showers, and lively music, it attracts large crowds and generates significant revenue. Its success lies in creating an immersive and exciting experience that keeps attendees entertained and encourages them to stay for hours, generating revenue from both ticket sales and onsite purchases.
The Opportunity in Niche Passion Audiences and Building Brands
Building brands that cater to niche passion audiences can offer immense business opportunities. By focusing on specific interests, such as meat smoking or woodworking, entrepreneurs can tap into a dedicated and enthusiastic customer base. The success lies in providing quality products and leveraging partnerships with influencers and creators within the niche. These collaborations can drive brand awareness, sales, and help create a collective store of products catering to the audience's specific needs.
The Importance of Creating a Strong Creator Brand
The podcast episode discusses the importance of building a strong brand as a creator. It highlights examples of successful creators like Logan Paul, Mr. Beast, and Danny Austin, who have effectively created brands around their products and content. These creators stand out because they go beyond simply selling a product and instead focus on creating a unique brand experience for their audience. They partner with world-class operators and combine high-margin products with compelling storytelling and a genuine connection to their audience. The episode emphasizes the need for creators to think like entrepreneurs and create brands that resonate with their audience.
The Power of Throwing Your Weight Around and Having Conviction
Another key discussion in the podcast episode revolves around the power of conviction and throwing your weight around to achieve your goals. It showcases examples of figures like Tony Robbins, Elon Musk, and SBF (Sam-Bekman-Defreed) who exercise conviction and make bold moves to advance their businesses or personal endeavors. While caution is advised to avoid impulsive decision-making, the episode emphasizes the importance of having a clear vision, channeling your inner passion, and taking calculated risks to achieve success. Additionally, the episode explores the notion of spending significantly on things that genuinely bring joy and improve the quality of life, such as travel in the case of the podcast host. Overall, the discussion encourages individuals to find their own confidence in throwing their weight around when it aligns with their goals and values.
Episode 543: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) talk to Morning Brew founder Austin Rief ( https://twitter.com/austin_rief ). In this episode, the three amigos of newsletters are brainstorming weird business ideas like Gen Z Bingo, Binge-Eating Bars, and Meat Influencers.
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Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more.
