The Long View on Retail Transformation with CSC CEO Justin Yoshimura:Best of Conversations with CommerceNext #podcast

Welcome to the The Voice of Retail , I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with Retail Council of Canada.

I am delighted to share an entire episode from the second season of my Conversations with CommerceNext podcast featuring an interview with the founder and CEO of CSC Generation, Justin Yoshimura.

Justin and the team have mastered the art of transforming challenged retail brands on the verge of liquidation into high-performance, 'digital-first' operations.

By using their fine-tuned omnichannel technology platform, CSC Generation has a data-driven recipe for retail operations, which is undoubtedly the driving force behind its rapid expansion.

Listen in now as my co-host Scott Silverman, and I sit down with Justin, who pops open the hood and shares with us how his youth shaped his approach to business as well as the inner workings of CSC's success. Together, we talk about the business of retail acquisition, entrepreneurial grit and how to prioritize company culture when scaling up your business.

Thanks for tuning into this special episode of The Voice of Retail.  If you haven’t already, be sure and click subscribe on your favourite podcast platform so new episodes will land automatically twice a week, and check out my other retail industry media properties; the Remarkable Retail podcast, the Conversations with CommerceNext podcast, and the Food Professor podcast.  Last but not least, if you are into BBQ, check out my all new YouTube barbecue show, Last Request Barbeque, with new episodes each and every week!

I’m your host Michael LeBlanc, President of M.E. LeBlanc & Company & Maven Media, and if you’re looking for more content, or want to chat  follow me on LinkedIn, or visit my website meleblanc.co!  Have a safe week everyone!

About Justin

I am currently the Founder, Chairman, and CEO of CSC Generation Holdings, one of the dime a dozen "unicorn" start-ups.

*After being told that nobody would ever hire me, I quit the bureaucracy and negativity of Palos Verdes High School to start a marketplace for unlocked cell phones, which was acquired by a family office when I was 19 years old. More recently, I founded 500friends, the leading loyalty and retention marketing platform for retailers, which merged with Merkle in 2014, and was eventually acquired by Dentsu Aegis in 2016.

I also invest between $50k and $1M in interesting companies run by interesting people, eg:
*Consumer Internet Companies (excluding social networking): Hipmunk (seed, acquired by Concur), Dropoff (seed), Next Force Technology (seed), Dave (seed), Macro Ventures (seed), Imperfect Produce (seed), Flowclub (seed), Network Eyecare (seed)
*SaaS/b2b Companies: Firebase (seed - acquired by GOOG), Zencoder (seed - acquired by BCOV), BounceX (seed, co-lead Series A), Mux (seed), BigFinite (seed).
*Funds: Bling Capital, Ovo Fund, Luma Capital Partners, Dundee Venture Capital, Crown Capital Management.

Besides business and things I shouldn't be discussing on LinkedIn, I love animals, especially dogs, (many) cats (but especially Persian and Himalayan breeds), dolphins, whales, capybaras, platypus, manatees and turtles. Despite this, I am not a vegetarian, primarily because I lack self discipline. However, I do want to clarify that I do not eat any of the animals listed above, and would judge you for doing so, especially considering the prevalent belief that eating wild animals purchased at "Wet Markets" is what caused COVID (https://wildaid.org/protectwildlife/)

I've also been included in vanity lists such as the Forbes 30 under 30, Inc 500, AlwaysOn top 100, DM News 40 under 40, etc, but thankfully, I stopped advertising this in my LinkedIn headline when I was 19 after realizing I was being a DB. For a formal bio, please go here -
https://en.wikipedia.org/wiki/Justin_Yoshimura

ABOUT US: 

Scott Silverman

An ecommerce veteran, Scott Silverman has been active in the industry since 1999 and is passionate about digital retail and the innovation driving the industry. Scott Silverman is the Co-Founder of CommerceNext. Previously, he spent 10 years as Executive Director of Shop.org where he launched the Shop.org Annual Summit. Scott co-invented “Cyber Monday” in 2005 and was the founder of Cybermonday.com in 2006, a shopping site that has generated more than $2.5 million for Shop.org’s scholarship fund.

Michael LeBlanc  is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice.   He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career.  Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast,       The Voice of Retail, plus        Global E-Commerce Tech Talks  and       The Food Professor  with Dr. Sylvain Charlebois.  You can learn more about Michael       here  or on       LinkedIn. 

Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career. 

Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.

Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.

Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.

Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.