Fintech Insider Podcast by 11:FS
940. Insights: How to launch a product with Chip, JP Morgan and Wise
Feb 27, 2025
Corinna Lamberti, Chief Product Officer at CHIP, discusses innovative wealth-building solutions. Daniel Baker from JP Morgan highlights the complexities of managing payment rails in diverse regions. Balazs Barna of Wise shares insights on cross-border payment infrastructure challenges. The trio emphasizes the importance of strategic preparation, collaboration, and user feedback in fintech product launches. They also tackle regulatory hurdles and the need for companies to adapt to evolving consumer expectations in a tight investment landscape.
45:07
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Quick takeaways
- Successful fintech product launches require strategic collaboration across departments, aligning leadership vision with customer needs and regulatory demands.
- Continuous customer feedback and testing are essential for refining product decisions and ensuring long-term market relevance and user satisfaction.
Deep dives
The Challenges of Product Launch in Financial Services
Launching a product in the financial services industry is particularly challenging due to the complex landscape of stakeholders involved. Various departments, such as engineering, compliance, and marketing, must collaborate effectively to ensure a successful launch. The role of the Chief Product Officer (CPO) has evolved to navigate these challenges by uniting leadership vision with customer needs. Given the current climate of tightening investments and increased regulatory scrutiny, execution has never been more critical; businesses must be strategic to avoid their products fading into irrelevance.
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