The NTM Growth Marketing Podcast cover image

The NTM Growth Marketing Podcast

#124 "AI, Storytelling, and the Evolution of Tech Marketing with Heather Srigley and Yoel Knoll"

Feb 10, 2025
35:17

Heather Srigley is VP of Marketing at NeuReality. She held leadership roles driving go-to-market, brand building, demand creation, and product launch across B2B, B2C, and B2E marketing and communications. She built her 25+ year experience at Intel, Dow, Chemical, and Vacasa before founding The Brand Bunker in 2020.

Website: https://www.neureality.ai/

LinkedIn: https://www.linkedin.com/in/heather-srigley/

Yoel Knoll has led marketing, product marketing, media, and investor relations teams across Israel and internationally and has over 20 years of experience doing so. At companies like Quantum Machines, OTORIO, Ceragon, and Infineon, he built and managed global teams to drive demand generation, content strategy, product marketing, and event management. His leadership has been pivotal in successful M&A communications, market expansions into the U.S. and Europe, and high-impact digital and offline campaigns. Yoel’s expertise spans cybersecurity, quantum computing, and telecommunications, with deep experience in branding, media, demand generation, event management, and public relations.

Website: https://www.quantum-machines.co/

Facebook: https://www.facebook.com/quantummachines

LinkedIn: https://www.linkedin.com/in/yoel-knoll

YouTube: https://www.youtube.com/c/QuantumMachines

In this episode, we uncover Heather Srigley’s journey with NeuReality and Yoel Knoll’s quantum tech innovations, and how AI, storytelling, and account-based marketing redefine success in today’s tech landscape.

 

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