92. How He Went from Failure to a $12 Million Business

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Oct 9, 2023

Thibault Louis-Lucas, founder of Pony Express Studio, shares his journey from nine failed startups to a $12.5 million acquisition. He emphasizes the lessons learned from setbacks and the role of technology in entrepreneurship. Thibault discusses the creation of tools like Tweet Hunter and Taplio, the emotional challenges of launching products, and innovative marketing strategies. He also highlights the importance of adapting to rapid market changes and the value of building in public to engage customers effectively.

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Intro

00:00 • 2min

Navigating Startup Challenges

02:09 • 10min

Embracing Failure and the Joy of Creation in Business

12:31 • 2min

Navigating Startup Challenges and Strategies

14:40 • 6min

Navigating Business Relationships and Challenges

20:43 • 6min

Building Awareness in a Rapidly Changing Market

26:54 • 6min

Integrating Tools for Success

33:02 • 3min