Nikonomics - The Economics of Small Business

164 - Building Beehiiv into a $300 Million Dollar Business with Tyler Denk

May 5, 2025
In this engaging discussion, Tyler Denk, co-founder and CEO of Beehiiv, shares insights from his journey at Morning Brew to launching Beehiiv, a thriving newsletter platform processing billions of impressions. He reveals how Beehiiv empowers creators with monetization tools and highlights the emotional weight of supporting their financial success. Tyler also discusses the evolution of newsletter ad strategies, the risks of platform dependence, and the importance of owning customer relationships. His unique take on leadership and the future of content creation is truly inspiring.
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ANECDOTE

Tyler's Proud Beehiiv Story

  • Tyler Denk shares the pride of building Beehiiv, where thousands of people make a living using their platform.
  • Beehiiv is growing rapidly, on pace to do over $30 million in revenue in its fourth year.
INSIGHT

Sharing Revenue Inspires Passion

  • Running a business where customers make nearly as much revenue as you is motivating and adds responsibility.
  • This dynamic cultivates passion and a deep sense of purpose in the company's mission.
INSIGHT

Top 0.1% Growth Velocity

  • Beehiiv is among the top 0.1% fastest growing companies with weekly revenue growth of $25–30K MRR.
  • Recognizing this helps the team appreciate their achievements amid fast-paced stress.
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