This Week in Startups Startup pitch competition: Jason invests $25K | E1748
May 23, 2023
A thrilling pitch competition unfolds as two innovative startups take the stage. NeighborBrite aims to revolutionize home improvement by connecting homeowners with contractors, while Coffee Closers simplifies property investment for newcomers. The discussion dives into their unique business models and market strategies, highlighting the essence of community and mentorship in entrepreneurship. Jason's investment decision reveals the potential he sees in these ventures, underscoring the importance of addressing real customer problems with actionable solutions.
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NeighborBrite's Origin
- Luis, NeighborBrite's co-founder, tested his idea by asking neighbors on Nextdoor about grouping for home improvement projects.
- Positive responses led him to create a group, contact contractors, and secure a $10,500 landscaping project.
High-End Pricing
- Jason advises startups to start with high-end pricing to ensure profitability and attract serious customers.
- He uses the analogy of a $6 omakase dinner versus a $60 one to illustrate perceived value.
Customer Delight over Affiliate Deals
- Jason suggests focusing on customer delight and vendor efficiency, drawing parallels to Uber and DoorDash.
- He recommends prioritizing great outcomes and fair prices over affiliate commissions from manufacturers.