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628: Rethink Everything You Know About Social Media with Kyle Draper, CEO, Keynote Speaker, and Social Media Expert

Jul 9, 2024

Guest Kyle Draper, a social media expert, discusses the importance of mindset in utilizing social media for career growth. Topics include overcoming mental hurdles, storytelling, and shifting to a service-oriented mindset online.

53:19

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Episode guests

Kyle Draper

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Episode notes

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Quick takeaways

Social media focuses on contribution, not just marketing.

Address mindset hurdles like fear and self-perception.

Storytelling authenticity enhances audience connections.

Deep dives

Facing the Challenges of Social Media

Social media is emphasized as a platform for contribution rather than just marketing. The importance of addressing mindset hurdles, specifically the fear of judgment and self-perception, as primary reasons for avoiding social media engagement is discussed. Overcoming these hurdles involves shifting focus towards serving others and sharing one's authentic story to connect with the audience.

Intro

2min

Exploring the Link Between Mindset and Social Media

4min

Shifting to a Service-Oriented Mindset on Social Media

18min

Embracing Social Media as a Contribution Tool

5min

Embracing Change and Overcoming Fear of Other People's Opinions

4min

Building Authenticity and Connection Through Storytelling on Social Media

18min

Rethinking Social Media as a Contribution Tool and Emphasizing Video Content Creation

2min

Coach Kyle is a Video Marketing Therapist. No matter what he’s doing, he always finds himself talking someone off the ledge when it comes to how they show up online. He simplifies the process of creating videos and empowers people to recognize the significance of their unique voice. As an unwavering supporter, Kyle guides Realtors, Lenders, and other entrepreneurs in expanding their businesses organically through social media.

Kyle is an Amazon Best Selling Author of “Rethink Everything You Know About Social Media” and is the CEO of Content Compounding, Partner/Co-owner of The Collective Coaching and CEO of Hire Culture Virtual Assistants.

In this episode, Kyle and Cindra talk about:

How social media can change your career
How mindset is everything when it comes to social media
The biggest mental hurdle you might have about social media and how you can overcome it
Why story telling matters on social media and how you can tell a great story
And, more best tips and tricks for social media