John Iwuozor shares the importance of starting to build your brand authority and direct audience relationships now.
Talking points include:
Why is brand authority so important?
Why are direct audience relationships so important?
Why does brand recognition get you cited in AI answers?
Why does this keep you top-of-mind when traffic from search declines?
Why does this drive sustainable revenue growth?
How do you measure the impact of this?
SEO in 2025