No Fluff MSP Marketing MSP Sales Process with Brian at Feel Good MSP
27 snips
Jun 26, 2023 This week’s guest is Brian Gillette, a sales expert renowned for his 'Feel Good Close' methodology and transformative 90-day sales accelerator program. He shares invaluable insights on the sales process in the MSP industry, emphasizing the importance of empathy and authenticity over hard sells. Brian discusses strategies for tackling price objections without discounts, building trust with clients, and crafting detailed proposals. He also highlights the need for adaptability and personal accountability in achieving sales success, empowering MSPs to thrive.
AI Snips
Chapters
Transcript
Episode notes
Organic MSP Growth
- Brian Gillette helped grow an MSP from under $500,000 to over $2 million in ARR in three years.
- This growth was achieved organically through improved sales skills and processes, without relying on marketing leads.
The Ego Echo Chamber
- Avoid the "ego echo chamber" in sales by seeking external perspectives on your process.
- Remember, the customer is the main character in the sales process, not you.
Building Trust
- Build trust by being honest and transparent with prospects.
- Quickly identify "no" deals and move on; it's more profitable in the long run.