Aspire with Emma Grede

Find Your Why. Start Your Business.

8 snips
Nov 13, 2025
Are you hesitating to start a business? Discover why there's never a perfect time. Explore how identifying your personal 'why' can anchor you through self-doubt. Learn the importance of diverse perspectives among founders and why starting small can build momentum. Emma shares the real benefits of entrepreneurship, from freedom to personal growth, and emphasizes the value of having a robust support system. If your idea persists, take that first small step now!
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ANECDOTE

Launch Motivated By Being Undervalued

  • Emma Grede started her first business because she wasn't being paid what she believed she was worth.
  • She used that frustration as a motivating 'why' to take control of her future and finances.
INSIGHT

Purpose Is Your Anchor

  • Your 'why' doesn't need to be grand; it must be real and meaningful to you.
  • Purpose becomes the anchor that keeps you moving when confidence fades.
ADVICE

Act Despite Self-Doubt

  • Keep going even when self-doubt shows up; it doesn't mean you're not ready.
  • Let your why be bigger than your fear so you act despite nerves.
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