394: 3 Marketing Secrets That Built A $10M Portfolio

What if the leads you’re ignoring are actually the keys to building serious wealth? In this episode, Dedric and Krystal Polite—stars of 50/50 Flip on Hulu and A&E—break down the exact marketing strategies that helped them build a $10M rental portfolio without starting with money, credit, or experience. From Zillow hacks and for-rent-by-owner leads to AI-powered cold calling, they share how to find motivated sellers, get deals 60¢ on the dollar, and scale creatively. If you're ready to level up your deal flow, this is where it starts.

KEY TALKING POINTS:

0:00 - Intro

0:22 - Marketing Secret #1: How To Find Off-Market Deals

7:30 - Marketing Secret #2: Marketing Outreach Methods

13:13 - Marketing Secret #3: The Silver Segment Strategy

14:56 - Outro

LINKS

Instagram: bepoliteproperties

https://www.instagram.com/bepoliteproperties

Website: Be Polite Properties

https://politeproperties.com/

Instagram: David Lecko

https://www.instagram.com/dlecko

Website: DealMachine

https://www.dealmachine.com/pod

Instagram: Ryan Haywood

https://www.instagram.com/heritage_home_investments

Website: Heritage Home Investments

https://www.heritagehomeinvestments.com/