The grid is no longer the biggest source of carbon emissions in America. It's transportation.

Electric vehicles are a key part of decarbonizing the transportation sector – making utilities an important force in growing EV adoption.

Electric cars will create a new opportunity for power providers to scale their business. But first, they need to get people to buy them. And that's where people like Karl Popham come in.

“The mindset is how can we get EVs to your customers as quickly as possible and as profitable for the salesperson as possible,” explains Karl, who is manager of electric vehicles and emerging technologies at Austin Energy.

This week, Brad speaks with Karl about Austin Energy’s work in making electric cars as accessible as possible by taking a dealership-centric approach.

This podcast is produced by GridX. GridX is the Enterprise Rate Platform that modern utilities rely on to usher in our clean energy future.

Saying NO to Lesser Important Things