Agency Forward 077 João Landeiro: Beyond Best Practices - Why Your Process Is Your Differentiator
Hey everyone, today I'm joined by João Landeiro.
João is a business strategist who helps consultants turn their methods into standout service formats.
He's known for teaching how to design high-conviction, high-conversion workshops, and his frameworks have helped agencies codify their expertise into scalable offers.
I wanted to have João on because agencies need to differentiate in the AI era, and building signature formats is a potential moat to capitalize on.
In this episode, we discuss:
- Why formats can’t be faked—and how to use that
- How to codify your method without being generic
- Signs clients see that make them trust you faster
- And more...
You can learn more about João on LinkedIn, Substack.and Mesozoic.co.
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