Nikonomics - The Economics of Small Business

93 - Don’t Miss the $16 Billion Genealogy Boom: Use AI Tools with Chris Koerner

Dec 6, 2024
In this episode, Chris Koerner, a business partner with a rich background in healthcare, explores the booming genealogy market. He discusses using AI to capture family stories through tech innovations like chatbots and video interviews. Chris emphasizes the rising demand for genealogical services as the population ages. He also delves into biohacking, sharing insights on health tech tools like glucose monitors and their potential to create profitable business opportunities, blending personal growth with innovative tech solutions.
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INSIGHT

Silver Tsunami and Genealogy Boom

  • The over-65 population will double by 2050, creating a "silver tsunami".
  • Genealogical services are projected to grow from $5 billion to $16 billion by 2033.
ADVICE

Capturing Family Stories

  • Capture family stories using video interviews and AI transcription tools.
  • Create digital products like chatbots, podcasts, and books from these stories.
ANECDOTE

Dad's Brazil Story

  • Chris recounts his father's story of being captured by Indigenous people in Brazil as a child.
  • This highlights the importance of preserving such unique family stories before they are lost.
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