In this Pocket Sized Pep Talk, you'll learn:

• The problem with the old way of branding.

• A better understanding regarding our brand being what peoples' brains make of it.

• Examples of some old branding methods that are no longer effective.

• Consumer attention spans NOT getting shorter, but longer!

• The difference between cognitive brands and traditional brands.

Learn more about today's guest:

EMAIL : sandeep.dayal@cerenti.com

WEBSITE: http://sandeepdayal.com

Twitter: @sandeepdayal

Facebook: https://www.facebook.com/profile.php?id=100070104206295

Instagram: https://www.instagram.com/sandeepdayal004/

LinkedIn: https://www.linkedin.com/in/sandeep-dayal-8361b61/

Brain Science and Marketing