Tactical & Practical Currently Crushing: Wins From January 2025
Feb 4, 2025
Discover four game-changing tactics for e-commerce success, including how one business doubled its revenue in January 2025! Dive into effective Facebook advertising strategies and learn key insights on adapting marketing efforts based on performance metrics. Plus, get the scoop on smart sales strategies for Valentine's Day, featuring bundling offers and leveraging past promotions to boost customer loyalty. It's all about optimizing your approach to capture incremental revenue!
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Facebook Ad Exclusions
- Run exclusions on your Facebook ads, especially for 60-day purchasers and 14-day visitors.
- This tactic improved Nate's cost per new site visitor and overall performance.
Early Access Sales
- Implement early access sales for upcoming holidays like Valentine's Day.
- This gives customers more time to consider purchases, especially for giftable products.
Bundled Offers
- Offer product bundles, especially those relevant to specific holidays.
- A Valentine's Day bundle of a watch and a wedding ring increased Nate's conversion rate and revenue per session.