Fitness and nutrition expert Adam Bornstein shares insights on the health industry, mindset shifts, sustainable eating, and lessons from working with Arnold and LeBron. He discusses the power of the human body, navigating wellness misinformation, prioritizing basic health habits, achieving goals through identity shift, and the unwavering focus of high performers.
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question_answer ANECDOTE
Rehab That Redirected A Career
Adam Bornstein broke his back twice as a teen and was told to be sedentary by most doctors.
A different doctor prescribed core stabilization and load-bearing rehab that rebuilt him and launched his wellness career.
insights INSIGHT
Algorithms Favor Extreme Wellness Noise
Social media rewards novelty and extremity, so wellness content skews sensational over useful.
Reliable, repeatable science looks boring but produces the most consistent health results.
volunteer_activism ADVICE
Reject Fear-Based Health Claims
Avoid people who prey on fear or promise magic pills; treat absolute claims as red flags.
Prefer communicators who educate without leveraging fear or greed to sell products.
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Adam Bornstein is a fitness and nutrition expert who has worked with LeBron James and Arnold Schwarzenegger and who came to the world of wellness after breaking his back (twice!) at a young age. It was the 1990's and doctors told him he'd have to change his athletic lifestyle—except for one, who put him through exercises that involved strengthened his core and focused on on functional, load-bearing movement. The (ultimately effective) regimen was unusual at the time but is now considered foundational to most physical fitness routines. It gave Adam an early lesson in the power and strength of the human body—and the shortcomings of fitness and wellness "experts." Which is why he's an ideal source to help us wade through all the misinformation of today's health and wellness world. He discusses why he thinks the health industry is getting worse, the critical mindset shift that will help you change your behavior, a better and more sustainable way to eat, what he's learned from Arnold and LeBron, and a better way to think about goal-setting and to-do lists.
Adam Bornstein's book, "You Can't Screw This Up: Why Eating Takeout, Enjoying Dessert, and Taking the Stress out of Dieting Leads to Weight Loss That Lasts":
excellence, actually