
The Art of the Brand Why K-Beauty Is Taking Over Beauty
This week, we break down the Korean anti-aging experience everyone in beauty needs to understand — from the treatments we did, to what they cost, to why Korea is still a decade ahead of North America. We get into the real differences in technology, clinical efficiency, cultural attitudes toward skincare, and why K-Beauty’s functional approach completely outperforms the spa-ified North American model.We unpack the full treatment stack: salmon DNA injections (Rejuran/Healer), density tightening, collagen boosters, skin Botox, redness reduction, toning lasers, and more — including what actually works, what hurts, and what lasts for a full year. We also talk male skincare, founder takeaways, and why studying the Korean market is becoming mandatory for anyone in beauty.If you care about anti-aging, longevity, or building beauty brands that stay ahead of trends, this episode is your roadmap.
