20 Years In: The Truth About Building a Life and Business That Lasts

Success is not built in one breakthrough year. It is built through commitment, patience, and the decisions you make when things feel uncertain.

In this reflective solo episode, Jen marks a major milestone: twenty years as an entrepreneur. Rather than sharing tactics or trends, she opens up about the foundational choices that allowed her business, leadership, and life to endure over two decades.

This episode is an invitation to slow down, zoom out, and rethink what sustainable success actually looks like. Jen shares the three promises she made at the very beginning of her journey and how those commitments shaped not only her business, but her family, identity, and long term fulfillment.

In this episode, you’ll hear:

• Why building a successful business does not require sacrificing family or fulfillment
• The promise Jen made to herself that kept her going through difficult seasons
• How quitting from fear creates regret, while quitting from clarity creates freedom
• Why entrepreneurship works best when treated as a long term education
• A powerful reframe on income, timelines, and trusting the pace of your growth

Connect with Jen:

• Read Magazine here: www.instagram.com/iconicmagazine__
• Business Mentorship here: www.instagram.com/becomingiconic
• Watch here: www.youtube.com/@theiconicmagazine
• All resources: www.becomingiconic.co