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Cali BBQ Media

Feb 12, 2024

Shawn Walchef, owner of Cali Barbecue, shares his journey of running a restaurant and the impact of technology on advertising. He emphasizes the importance of storytelling, personal development, and work satisfaction. Shawn encourages restaurant owners to share their unique stories on digital platforms and highlights the power of authenticity and transparency. The conversation also covers the importance of continuous improvement, balancing personal and professional life, and the journey of sobriety.

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Introduction

00:00 • 5min

The Power of Storytelling and Building an Exceptional Product

04:59 • 5min

Restaurant Technologies' Oil Management Solution and Personal Story of Relentless Curiosity

09:30 • 5min

Origin and Impact of Hospitality

14:13 • 8min

The Power of Authenticity

22:26 • 16min

Goals, plans, and the value of storytelling

38:55 • 6min

Restaurant Technology Guys Discuss Storytelling and Media with Shawn Walchef

In this episode of Restaurant Technology Guys, host Jeremy Julian talks to Shawn Walchef, the owner of Cali Barbecue in San Diego. Shawn shares his story of running a restaurant, struggling in the initial years, and learning to make it a success. He also discusses the impact of technology, especially social media platforms, in advertising and marketing his business. Shawn shares the importance of building a community and storytelling for restaurant businesses, even advising fellow restaurant owners to take advantage of digital platforms to share their unique stories. They then delve into the topic of personal development, work satisfaction, gratitude, and self-care. The conversation concludes with Shawn sharing his future plans and encouraging listeners to connect with him for collaboration or questions.

00:00 Introduction and Welcome
00:11 Guest Introduction: Shawn's Journey
00:48 The Birth of Cali Barbecue
01:12 Overcoming Challenges and Embracing Barbecue
02:23 The Power of Storytelling and Digital Presence
03:12 Embracing Online Reviews and Social Media
04:03 Transforming a Barbecue Business into a Media Business
07:04 The Importance of Telling Your Own Story
10:21 The Power of Continuous Improvement and Curiosity
17:18 Balancing Personal and Professional Life
22:22 The Importance of Authenticity and Transparency
24:13 The Power of Authenticity and Sharing Personal Stories
25:15 The Journey of Sobriety and Adoption
25:53 Turning Passion into a Full-fledged Business
26:28 The Shift from Traditional Marketing to Storytelling
27:55 Overcoming Fear and Embracing the Journey of Content Creation
28:50 The Power of Persistence and Consistency in Content Creation
30:23 The Impact of Storytelling and Influence
32:16 The Importance of Self-improvement and Continuous Learning
38:42 The Journey of Building a Successful YouTube Channel
41:08 The Future of Storytelling and Digital Content Creation
43:49 Conclusion: The Impact of Storytelling and Gratitude