How the CEO of Torani Built a $500M People-First Company Without Layoffs

What does it take to build a century-old company that has never laid off a single employee? In this episode, we’ll explore how CEO Melanie Dulbecco grew Torani into a $500 million powerhouse with a people-first leadership approach. Melanie shares the secrets behind the company’s remarkable history and its unwavering commitment to giving employees agency, control, and choice in their work. She mentions why they replaced old-school performance reviews with a system focused on growth and development, known as “Contribution Management,” and how they’ve created a culture of internal mobility, or “Career Mixology,” where employees can explore different roles within the company. We also dig into their unique compensation strategy, featuring above-market pay and employee ownership, which kept their employees engaged and loyal. Plus, Melanie shares her take on Gen Z’s work ethic and how Torani used futurist thinking and scenario planning to foresee a potential 20% market drop during COVID-19, ensuring stability and a commitment to 100% employment.

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