The New Music Business with Ari Herstand
Victoria Canal Attracts Her Fans for The Right Reasons
Apr 3, 2025
Victoria Canal, a rising singer-songwriter known for her introspective music, shares her journey from a DIY artist to signing with Parlophone Records. She discusses the emotional depth of her songwriting, the challenges of touring, and the pressures of social media. Victoria reflects on her powerful performance at Glastonbury alongside Coldplay, the importance of authentic connections with fans, and the financial struggles musicians often face. With insights on navigating the music industry, she emphasizes staying true to oneself in a rapidly evolving landscape.
01:06:34
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Quick takeaways
- Victoria Canal's transition from a DIY artist to a major label showcases the balance between creative freedom and industry expectations.
- Her emphasis on authentic connections over social media metrics reveals the importance of fostering a loyal fan base committed to her music.
Deep dives
Glastonbury Experience
Performing at Glastonbury with Coldplay exemplifies a remarkable journey for Victoria Canal, who initially sought tickets to the festival. Instead of just attending, she received an incredible invitation to perform, which illustrates how unexpected opportunities can shape an artist's career. The experience of rehearsing with a world-famous band and witnessing their meticulous preparation demonstrated the professionalism required at that level of artistry. The camaraderie and energetic atmosphere among the A-list musicians backstage added to the thrill, making it a life-changing event for her.
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