Jason On Firms Podcast

374 Should Accounting Firms Avoid Black Friday Deals?

Nov 29, 2024
Black Friday is examined for its impact on accounting firms, with strategies for promotions that maintain service value. Innovative tools like Liveflow and Ramp are highlighted for enhancing financial practices. The podcast also speculates on potential IRS changes amid political shifts and compares them to Argentina’s situation. Additionally, it explores the evolving public accounting landscape, emphasizing tech-driven opportunities and networking. Finally, it discusses the entrepreneurial advantage of aligning personal interests with business strategies.
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ANECDOTE

Costco Catastrophe

  • Jason Staats's firm initially struggled with mismatched tech due to a partner's impulsive Black Friday purchases.
  • This created a "hot mess" due to the lack of consistent and reliable equipment.
ADVICE

Black Friday Shopping Strategy

  • Create a list of things you actually need before Black Friday.
  • Avoid impulse purchases by focusing on your pre-determined needs.
ADVICE

Avoid Price Negotiation

  • Accounting firms should avoid directly discounting their prices.
  • Negotiating on scope is acceptable, but price negotiation creates a negative perception.
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