Social media expert Sunny Lenarduzzi shares insights on achieving success in business by focusing on value, authenticity, and productivity. She emphasizes the importance of solving personal problems for clients, providing valuable content, and building genuine connections rather than seeking virality.
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volunteer_activism ADVICE
Do Less, Achieve More
Do less to be more productive after the initial hustle phase.
Find a tipping point where less work yields better results.
insights INSIGHT
Personal Stories Fuel Business
Consumers connect with relatable stories, not just logos.
Build your business around a personal problem you've solved.
question_answer ANECDOTE
Dance Floor Confidence
An entrepreneur helped awkward adults learn to dance socially.
She built a successful business during COVID, earning $100,000 in nine months.
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From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Sunny Lenarduzzi is a social media consultant, business growth coach and philanthropist who helps experts turn their experience into six-figure and seven-figure empires using video marketing.
Top 3 Value Bombs
1. There is a tipping point - once you get out of that initial hustle and grind, it is better to do less. It will make you more productive.
2. Most well-known and successful business owners often center their businesses around a problem that they want to solve for themselves or they have solved for themselves. Their clients and consumers are mirrors for them.
3. The audience does not come from virality; it comes from value. Content, relevancy, and YOU are the basics for every platform.
Download Sunny's case study and learn How To Create Your Own Evergreen Online Business Using Course Creation - WorkWithSunny.com
Sponsor
HubSpot With HubSpot’s customer platform you can spend less time switching between systems, and more time on growing your business. Visit HubSpot.com to learn how HubSpot’s customer platform can help you grow your business
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