36: Cold calling live #4 (with Josh Braun, Founder at josh Braun Sales Training)

Welcome to another Revenue Champion’s cold calling special. Josh Braun, Founder @Josh Braun Sales Training and Ryan Reisert, Brand Ambassador @Cognism discuss a new framework for cold calling and will go through real live cold calling examples. In this episode Josh and Ryan go through how to lower the zone of resistance, how to detach and ditch the pitch, objection handling and more.