
Breaking B2B - B2B Marketing & Demand Generation Podcast
#286 Is B2B Lead Generation Dead As We Know It? - DJ Haskins
Nov 5, 2022
37:41
► How B2B lead gen has changed over the years
✔ Senior Director Of Marketing @ Engageware
🎧 Have a listen to DJ Haskins & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover:
👉 There’s a lot of talk that lead generation is ‘dead’ and demand generation/creation is the new way - we discuss.
👉 The new way to run lead gen for your offerings
👉 How lead gen stacks up against demand gen
DJ HASKINS
★ LinkedIn: https://www.linkedin.com/in/djhaskins/
★ Web: https://engageware.com/
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