Subversive

How Wispr Flow Uses AI to Save Professionals Hours Every Day

Aug 7, 2025
Tanay Kothari, cofounder and CEO of Wispr, talks about his AI-powered voice dictation tool, Flow, which aims to elevate personal computing. He shares his journey from a coding enthusiast inspired by J.A.R.V.I.S. to a serial entrepreneur. The app's standout feature is its zero-edit design, efficiently transcribing speech into polished text. Tanay discusses how it works seamlessly across over 25,000 apps and highlights the importance of user enthusiasm in recognizing product-market fit. He also dives into growth strategies that emphasize consumer feedback.
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ANECDOTE

Inspired To Build Jarvis

  • Tanay Kothari began building voice assistants after seeing Iron Man and wanting to build Jarvis as a kid.
  • He iterated across dozens of projects before focusing Whisper on Flow in 2021.
INSIGHT

Typing Is A Huge Hidden Cost

  • Tanay says the average person types five hours every day and reclaiming half of that gives people 20–30 extra days per year.
  • Flow aims to deliver that time back by replacing typing with natural voice input.
INSIGHT

Write What Users Would Have Written

  • Flow waits until you finish speaking and then produces a polished written version rather than streaming verbatim text.
  • That design yields send‑ready messages most of the time and reduces editing friction.
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