Kate Smith | Finding Success in College Athletics

What's behind enduring success at the highest level of college athletics? Kate Smith, Head Strength and Conditioning Coach at the University of Michigan, shares insights from nearly 14 years of experience coaching multiple sports in a competitive collegiate environment. Smith emphasizes sustained excellence through adaptability, genuine curiosity, and openness to opportunities — even outside of athletics. Drawing on her private-sector experiences, she explains how diverse roles helped shape her flexible, athlete-centered philosophy. Smith candidly addresses current collegiate challenges, including navigating Name, Image, and Likeness (NIL) distractions and adjusting motivational strategies across team cultures and generations. As a Certified Performance and Sport Scientist® (CPSS®), Smith highlights how integrating data-driven insights helps her create a more effective training environment. This expertise uniquely positions her to bridge athletics with academics, deepening collaboration on campus-wide performance initiatives. Learn how to implement practical strategies for keeping athletes engaged amidst external pressures, leverage performance data meaningfully, and continually refresh your coaching approach.

Connect with Kate via email at kannehay@umich.edu and on Instagram: @katehaycock | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs  

Show Notes

“Social media, as well, presents its own challenge with the mental health aspect, where if they post something as part of an NIL deal, but then have comments that are bullying comments or derogatory comments, what have you, making sure that they understand that this is-- it doesn't speak to who they are as people.” 15:00
“I don't know how many times I've had athletes come up to me now and ask, hey, I saw this exercise on TikTok. Can we do this in our lift? Well, like, how do we get them to understand this might be a great exercise, but in a different context? When we're training for a specific sport and we're in a certain time of the year within our annual plan, this might not be the best exercise. So how do we get them to buy into what we've planned out with the amount of information that they have in their hands?” 20:50
“I like to say, always leave the door open. If there's something that sparks your interest, it's sparked it for a reason. So pursue it. Look into it. Don't close the door on it because it might not be directly related to strength and conditioning.” 33:20