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🤔 WTF is happening on LinkedIn?? (& Why I Left the Platform After 14 Years)

Jul 29, 2024

Dive into the evolution of LinkedIn, tracing its journey from a networking tool to a bustling social media powerhouse. Discover the cringe-worthy moments that plague the platform and how this has altered the landscape of thought leadership. Explore personal insights on the shifting nature of online engagements and the decision to step away after 14 years. Join the conversation about the future of professional networking in a world dominated by social media.

27:51

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Quick takeaways

LinkedIn has transformed from a professional networking tool to a content-driven platform, leading to superficial interactions and spam.

The host's decision to leave LinkedIn after 14 years reflects a growing disconnection between personal values and the platform's practices.

Deep dives

Transformation of LinkedIn

LinkedIn has evolved significantly since its launch in 2002, transitioning from a digital resume and networking platform to a comprehensive social media site. Initially, users joined to present their work histories and connect professionally, with features like targeted advertising boosting its usage over the years. By 2011, the introduction of functionalities such as ‘Apply with LinkedIn’ took it into the recruiter space, enhancing its utility for job seekers. This transformation peaked with the growth of content creation tools and the advent of features like the Top Voices program, indicating a departure from its original purpose.

The Transformation of LinkedIn: From Networking Tool to Social Media Platform

25min

The Evolving Landscape of LinkedIn and Community Engagement

2min

This one goes out to my all my Top Voices™️ out there. Today we’re talking about LinkedIn!

Tune in to hear me unpack:

A timeline of LinkedIn’s evolution
The difference between Social Networking & Social Media
The phenomena of LinkedIn Cringe™️
How LinkedIn has changed thought leadership at large
Why I decided to (finally) leave LinkedIn

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