Creating a life doing what you love is a dream for many and something that Lia-Belle King, co-founder and creative director of Worn Store, has been able to turn into a reality.

Together with her partner in business and life, Lotte Barnes, she has worked hard over the past decade to build a brand dedicated to designing and sourcing furniture with strict sustainability guidelines.

Come listen to our conversation where Lia-Belle shares the couple’s journey to launching Worn, what it was like to be stocked by iconic London store Selfridges, how they have navigated having their designs copied and taking creative risks and trusting your intuition.

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Worn Store’s Lia-Belle King on Building a Business with Integrity