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Marketing School - Digital Marketing and Online Marketing Tips

How Hiring Agencies Helped Me Save 10x More Money with Ian Blair

Sep 11, 2023
Entrepreneur and expert Ian Blair shares strategies to achieve faster growth and cost efficiency by leveraging hiring agencies. Topics include rapid growth of e-commerce worldwide, commonalities of e-commerce businesses, advantages of hiring a marketing agency, and best practices for running an e-commerce business.
18:25

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Hiring agencies for creative, website development, marketing, and more enables rapid growth in e-commerce businesses.
  • Focusing on generic commodities and applying branding or unique product differentiation can lead to exponential growth in e-commerce businesses.

Deep dives

Scaling a Business with Minimal Employees

The speaker discusses how he has built two businesses—one with a large number of employees and one with minimal employees—highlighting the key factors that enable him to run a business with few hires. He emphasizes that the type of business is crucial to determine its scalability without employees. He shares his experience with his SaaS company, which required hiring specialized employees for customer support, sales, engineering, product development, and marketing. In contrast, his e-commerce business, focused on laundry products, leverages agencies for creative, website development, media buying, email and SMS marketing, fulfillment, manufacturing, and product development, allowing rapid growth and control over variables.

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