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The Tom Ferry Podcast Experience
Maximizing Instagram Leads for Real Estate Dominance | This Week in Marketing
Sep 25, 2024
Elio Alanis, a 23-year-old real estate prodigy and millionaire, shares his secrets to dominating the market through Instagram. He discusses effective strategies for generating leads, balancing personal and professional content, and maintaining direct communication with clients. Elio emphasizes the importance of a personal touch to improve conversion rates and offers actionable tips for boosting engagement and visibility on social media. Listeners will learn the value of a compelling Instagram presence and innovative tactics for real estate success.
34:10
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Quick takeaways
- Elio Alanis emphasizes creating an engaging Instagram content strategy that combines personal authenticity with social proof to attract clients.
- A streamlined lead generation process involving direct text communication allows for efficient client interaction and enhances conversion rates in real estate.
Deep dives
Effective Instagram Strategy
A 23-year-old realtor has successfully generated over 150 sales primarily through Instagram, demonstrating the platform's potential for real estate marketing. His strategy includes a structured content pattern that features a mix of closing pictures, personal videos, and relatable life moments, creating an engaging grid that showcases both professional success and authenticity. This approach not only reinforces his credibility as a top realtor in Houston but also caters to the audience’s need for social proof, as potential clients are more likely to trust a realtor who visibly demonstrates success. By using this method for the past four years, he has made Instagram his primary lead generation source, facilitating a significant portion of his annual transactions.
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Discover
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