

Cheat Codes for Hiring | Building a Dependable Team
Sep 18, 2023
The podcast discusses the key to scaling a digital marketing agency: a great hiring process. It explores cheat codes for hiring and emphasizes the importance of operations management and hiring account managers. The Colby assessment is introduced as a tool for finding long-term fit. Recruiting team members who complement strengths and weaknesses and implementing clear procedures are essential for scaling the agency effectively.
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Hiring for Scale
- Focus on hiring for operational roles like management, account management, SEO, and social media.
- This is key to scaling your agency and creating more freedom.
Cheat Codes Analogy
- Josh Nelson uses the "Contra" game cheat code analogy for hiring.
- He wished for cheat codes when starting his HVAC SEO agency.
Remove Yourself From Operations
- Remove yourself from operations management as the agency owner.
- Focus on pricing and strategy instead of doing the work yourself.