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More 2 Marketing

Do products really have a lifecycle? How do I understand it?

Feb 12, 2024
16:01

Do products really have a lifecycle? How do I understand it? In this podcast, Susan discussed the product life cycle stages, emphasising the importance of understanding these stages in making strategic business decisions. She explains that products typically go through an introduction, growth, maturity, and decline stage. The pros and cons of the mature and decline stages, and the need to understand these stages, particularly in the context of technology.

 

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