
Beef News Beef Maps - Three Levels of Decentralization
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Mar 27, 2025 Texas Slim, founder of the Beef Initiative, is on a mission to boost rancher visibility online, while Breeauna Sagdal, a policy expert, champions decentralizing food policy. They dive into the importance of connecting ranchers directly with consumers and the impact of digital platforms. Discussions also touch on the challenges faced by new ranchers, the push for sustainable practices, and how decentralization can lead to a more transparent and resilient beef industry. Their insights reveal a shared commitment to fostering meaningful connections in the agricultural community.
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Direct-to-Consumer Beef Sales
- Shanen started selling beef directly to consumers after a negative experience at a cattle auction.
- This personalized approach resonated with other ranchers and led to the creation of Beef Maps.
JZ Meats Story
- JZ Meats is a multi-generational family ranch that transitioned from sheep to cattle.
- They now focus on grass-fed and grass-finished Angus-Gelbvieh cross cattle.
Ranching as a Second Job
- Many ranchers work second jobs to support their ranches due to low profits.
- Direct sales offer better returns, enabling ranchers to focus on their passion.


