Newsletter Operator How I'm Growing My Newsletter to 100k+ Subscribers and $5M+ Revenue
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May 16, 2025 Discover strategies to double your email list from 50K to 100K while boosting revenue. Learn how changes in social media impact your growth, with a focus on leveraging platforms like YouTube for deeper connections. Webinars are highlighted as powerful tools for building trust and increasing conversions. Gain insights into achieving a balance between audience engagement and monetization to ensure sustainable prosperity in your newsletter journey.
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Email List Growth Journey
- Matt McGarry grew his email list to over 50,000 using diverse sources including Meta ads, webinars, and organic channels.
- He spent over $150,000 on growth and published 117 newsletters in 117 weeks consistently.
Twitter's Decline for List Growth
- Twitter's effectiveness for growing an email list has drastically declined with its changes to the platform.
- Many creators, including Matt, are shifting efforts to LinkedIn, but LinkedIn produces fewer email subscribers.
Use Paid Ads Effectively
- Use paid ads on platforms like Meta to grow your email list reliably and profitably.
- Convert paid signups by nurturing them via email to build trust and lead them to webinars or sales.