Exploring AI Opportunity Outside of WordPress

In this episode of *The WP Minute+*, Matt sits down with recurring guest Mark Szymanski to discuss the evolving role of AI in their daily workflows. From creating content and writing code to experimenting with tools like Claude and Cursor, they explore both the promises and frustrations of AI-powered solutions. Matt shares his journey of using AI for coding a personal project, detailing the challenges of token limits, tooling decisions, and bridging gaps in technical knowledge. Mark highlights his experience creating WordPress plugins with AI assistance and provides insights into how AI has revolutionized his content creation process.  

The conversation also covers broader implications for AI in industries like development, marketing, and content creation, as well as concerns about its commoditization and future pricing models. Both Matt and Mark agree that while AI is still far from being an independent problem-solver, it has already proven to be a game-changing assistant.  

## Key Takeaways  
### AI in Coding:
- Tools like Claude and Cursor can help non-developers create functional code, though human oversight is essential.  
- Cursor, a coding environment integrated with Claude, significantly streamlines workflows by auto-applying changes to files.  
- Prompt engineering and token management are critical skills for effectively using AI in coding.  

### AI in Content Creation:
- AI can save time by generating YouTube chapters, video titles, and descriptions from transcripts.  
- Tools like Claude are better for processing large transcripts, while ChatGPT excels in brainstorming creative ideas.  
- AI is still limited in generating high-quality thumbnails, though it can provide useful prompts for design tools.  

### Future of AI:
- Commoditization of AI tools could lead to higher costs, restricting access to advanced features.  
- AI is more of a junior assistant than an independent creator, requiring human guidance to produce optimized results.  
- As AI continues to evolve, industries may see dramatic shifts in productivity and accessibility.

## Important URLs Mentioned  
- *The WP Minute+* Podcast: [thewpminute.com/subscribe](https://thewpminute.com/subscribe)  
- Mark Szymanski’s Links and Newsletter: [mjs.bio](https://mjs.bio)  
- ConvertKit (Now Kit): [kit.com](https://kit.com)  

For more insights and updates, don’t forget to subscribe to *The WP Minute+*!