In this episode you’ll learn:
- What Somatic Yoga is and why Katie decided to focus on offering it in her business
- Her own journey and who she built a successful business (while also generating passive income)
- The key ways to market massage as an ongoing treatment
- Her tips for building the right team and then empowering your employees
- What core values Katie seeks out in new employees
- The biggest missteps she has taken and the changes she made to lead her to where she is today
- How Katie is creating relationships with other businesses in her community, and benefiting her members in the process
- Why you should be developing a strong marketing plan well in advance
LINKS:
http://courtenaymassagetherapy.com/
https://www.facebook.com/courtenaymassagetherapy/
The Business of Boutique Fitness