Episode 44: Facebook Ads Damage Control with BOOM!’s CMO

How did an 8-figure business optimize ad performance after the iOS 14 update? Find out in this conversation between the Marketing Manager of Smart Marketer, Dani, and the CMO of BOOM!, Boris. After some of the worst ad results he'd seen in years, Boris discovered a few small changes that had a big impact on ROI. You'll hear how BOOM!’s Amazon launch impacted their ad results, what Boris learned from a determined member of Ezra's mastermind, why you should run an evergreen discount, and so much more! 

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