The Impact of Data Brokers on Privacy

Data brokers pose a significant threat to personal privacy by trading individuals' information for various purposes, such as marketing and profiling. These brokers collect data from multiple sources, leading to an alarming misuse of personal details, which can even endanger vulnerable populations. For instance, personal information can be exploited by stalkers or identity thieves, highlighting the urgent need for individuals to protect their privacy. Incogni offers a solution by automating the process of removing personal information from data broker sites, allowing users to safeguard their identities more efficiently.