072: Winning on Purpose – The Unbeatable Strategy of Loving Customers

Chief Revolution Officer John DiJulius of the DiJulius Group talks with Fred Reichheld, best-selling author and the creator of the Net Promoter Score (NPS). Their conversation is around Fred's newly released book Winning on Purpose – The Unbeatable Strategy of Loving Customers.

You will learn:

• How NPS has been adopted by two-thirds of the Fortune 1000 companies
• Why NPS is broken and why he needed to write a new book to address what companies and leaders are doing wrong
• The most common misperceptions that people/companies have about NPS
• How we should define what constitutes a great company
• What "Earned Growth Rate" (EGR) and why do we need it

Resources mentioned:

www.thedijuliusgroup.com

Fred's new book - Winning on Purpose – The Unbeatable Strategy of Loving Customers

Connect with Fred on LinkedIn

The DiJulius Group

The Customer Service Revolution Podcast

CXO Academy

Customer Experience Executive Online Academy

The Customer Service Revolution Conference

Become a licensed CX Coach

John's books

If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go over to our podcast page at https://thedijuliusgroup.com/the-customer-service-revolution-podcast to download it.

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Episode Credits

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