Masters of Scale Hollywood’s hottest AI partner, with Runway’s Cristóbal Valenzuela
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Aug 26, 2025 Cristóbal Valenzuela, co-founder and CEO of Runway, a trailblazer in AI video tools, shares insights on transforming Hollywood. He discusses Runway's partnerships with major studios like Disney and Netflix, emphasizing AI's profound impact on creativity and production. Valenzuela reveals his decision to resist a buyout from Meta and explores the ethical responsibilities of AI tool developers. He envisions a new era of media formats that could reshape our understanding of creativity, balancing innovation with the risks of misuse.
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Editing Reality With Video Models
- Runway's models let creators modify existing video in ways previously impossible, like changing day to night while keeping scene consistency.
- These breakthroughs expand editing from technical fixes to creative exploration of filmed content.
Learn The Tool, Don't Expect Magic
- Learn how to use AI tools; mastery determines creative results, not the tool alone.
- Treat AI like a camera: skills and choices still make great films.
Think Of AI As A New Medium
- New AI media should be judged as a different medium, not by old standards like painting.
- Shifting perspective unlocks novel creative possibilities filmmakers hadn't considered.