Infinite Loops Alex Lieberman — On Voice, Unicorns & Intrinsic Motivation (EP.192)
8 snips
Dec 7, 2023 
Alex Lieberman, Co-founder of Morning Brew, discusses how hiring a Voice Editor contributed to Morning Brew's success, spotting a writing unicorn, following intrinsic motivation, the flaws in the interview process, the concept of arbitrage, stepping out of the CEO role, rewriting internal stories, building a personal media company for executives, and the power to change the world.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 2min
The Origin Story of Morning Brew
01:52 • 12min
The Characteristics of a Captivating Story
14:08 • 23min
Reevaluating the Interview Process
37:35 • 9min
The Concept of Arbitrage and the Benefits of Sharing Ideas on Social Media
47:03 • 6min
Stepping out of the CEO Role
53:12 • 12min
Rewriting Our Internal Stories
01:05:27 • 16min
Building a Personal Media Company for Executives
01:21:15 • 7min
The Power to Change the World
01:28:20 • 2min