Front Burner CBC President Marie-Philippe Bouchard
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Oct 16, 2025 Marie-Philippe Bouchard, the President and CEO of CBC/Radio-Canada, shares her insights after nearly a year in her role. She reveals findings from her listening tour, emphasizing the need for diverse perspectives to bridge the trust gap with Canadians, especially conservatives. Bouchard discusses how to improve representation, the role of local reporting, and the balance between news and entertainment. She also tackles challenges around funding, audience engagement, and adapting to technology, all while envisioning a revitalized CBC for the future.
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Perception Of Missing Perspectives
- Many Canadians feel the CBC doesn't reflect certain perspectives, especially outside urban centres.
- Marie-Philippe Bouchard says active listening and broader geographic coverage can close that gap.
Visits To Northern Communities
- Bouchard described visiting Iqaluit and Yellowknife to see CBC's role in remote communities.
- She noted CBC is often the only link to the wider world and language preservation needs there.
Diversity As Public Service
- Bouchard frames reflecting diverse perspectives as core public service, not ideology.
- She argues inclusion helps broker understanding across Canada's many languages and regions.