The GaryVee Audio Experience 30min Commerce Consultation For Small Businesses | Coffee & Commerce
Feb 1, 2021
Tune in for insights on the impressive growth of e-commerce, especially among older consumers. Discover how voice commerce and sonic branding are reshaping online sales. Learn why minimizing friction in shopping is key for success. The discussion dives into the future of branding, emphasizing the need for authenticity and human connection. Also covered are innovative marketing strategies for thrift shopping and dropshipping, highlighting the blend of creativity and solid business fundamentals for lasting growth.
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Internet's Undefeated
- The internet's convenience draws in consumers with the most resources.
- Mature consumers, with more money and desire for convenience, are increasingly adopting online shopping.
Target Older Demographics
- Target older demographics with personalized online experiences.
- Create targeted landing pages and retention strategies for mature consumers.
Voice Commerce Growth
- Voice commerce is growing rapidly due to its frictionless nature.
- Ordering through smart speakers offers more convenience than traditional apps.