In this live episode, John Franklin (⁠https://twitter.com/johnisbuilding?la...) and Mateo Lopez are joined again by Mark Fisher (https://www.youtube.com/c/markfisherhumanbeing) from Mark Fisher Fitness (https://markfisherfitness.com/). Together, they talk about effective strategies for growing a gym and running a successful fitness business.

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Show Notes:

(00:00) Introducing Mark

(3:07) Common gym ownership mistakes

(7:43) Sales and marketing strategies

(11:19) Approaching front-end offers

(19:25) Benchmarks for gym owners and mentorship

(21:17) Managing staff pay

(24:52) Career growth and transparency in a fitness business

(32:14) Where to go if you want to find Mark